Spotmink for business owners

Know where your next property bookings will come from.

Spotmink gives you a clear view of real demand across your projects, down to each unit, and shows which spending actually brings buyers to the site.

Demand by unit across a tower A heatmap of a ten floor tower. East facing units on middle floors attract the most interest. A cluster of west facing lower floor units is viewed often but rarely enquired about, which suggests reviewing their price or plan. WEST EAST What the tower tells you East, floors 13 to 16 Most viewed and enquired Strong demand, hold price West, floors 10 to 12 Viewed often, few enquiries Review price, plan or offer INTEREST Low High

Outcomes

What’s in it for you

See real demand, not lead counts

Know how many serious buyers each project has this week, and how that is changing, instead of reading a pile of enquiries.

Spend where buyers come from

See which ads, portals, partners and referrals bring people who actually visit the site, so budget moves to what works.

Price and launch with evidence

Unit by unit, see what is selling itself and what buyers view but never ask about. Decide pricing, offers and the next phase on facts.

Keep sales partners aligned (coming soon)

Every partner will get a personal project link. Their leads will stay tagged to them from the first click, which ends most disputes before they start.

Decisions you can make with confidence

Put money where buyers come from

The channel that brings the most leads is often not the one that brings the most buyers. Spotmink follows each buyer from first click to site visit, so you can compare channels on what matters.

  • Serious buyers and visits by channel
  • Compare projects side by side
  • Spot channels that only add volume
Which channels bring serious buyers An illustrative comparison of five channels. Paid social ads bring the most leads but few serious buyers and visits. Partner referrals, search and past buyer referrals bring fewer leads, but a larger share become serious buyers and site visits. LEADS SERIOUS BUYERS SITE VISITS Paid social ads Property portals Partner referrals Search and AI answers Past buyer referrals
Illustrative example. Your own numbers appear once your project is live.

Coming soon

Bring sales partners onto the same page

Partners often sell a large share of a project. Soon you will give each one a personal project link and see the buyers they bring, with their leads protected. Fewer disputes, more partners actively selling.

  • Personal links for every partner
  • Leads tagged automatically
  • A clear record when questions come up
Partner leads stay with the partner A partner shares their personal project link with a buyer. The buyer explores the project, and the lead is tagged to that partner automatically and protected, so there is no dispute over who brought the buyer. Ravi Sales partner Shares a personal link Ravi's link New lead Explored three 3 BHK units Tagged to Ravi Protected for 90 days

Before and after

Your week, with and without Spotmink

Today With Spotmink
The weekly review counts leads and calls made. The weekly review shows serious buyers and site visits by project and channel.
Pricing calls rest on gut feel and a few sales stories. Unit-level demand shows where to hold price and where to act.
Arguments over which partner brought the buyer. Coming soon: every partner lead tagged from the first click, with a clear record.
Each project website is a separate agency job. Every project gets a fast, consistent site from one platform.

FAQ

Questions people ask

What will I see as a business owner?

A simple view of each project: how many serious buyers it has, where they came from, which units attract them, and how many have visited the site. You can drill into any project or unit when you need to.

Does it work across several projects?

Yes. Spotmink is built for businesses selling more than one project. A buyer who explores two of your projects is recognised as the same person, so you see the full picture.

Will my team need training?

Very little. Buyers use the project site as they would any good website. Sales sees nudges and a ranked call list, and marketing sees channel results. Most people are comfortable within a day.

What do we need to get started?

One live or upcoming project with floor plans, unit inventory and images. We set up the project site and connect it to how your team already works.

Also see Spotmink for marketing teams and sales teams.

Book a demo

See your projects through your buyers’ eyes

Bring one live project. We will show you the owner’s view: demand by unit, by channel and by week.