Spotmink for marketing teams

Prove real estate lead quality, not just volume.

Launch project sites that buyers enjoy using, capture richer details without hiding your prices, and show exactly which campaigns bring buyers who visit.

Tools buyers want, and what they tell you A unit explorer reveals size, floor and facing. A commute report reveals where buyers work and live. A personal cost sheet reveals budget. A family shortlist reveals who else is part of the decision. Unit explorer Size, floor and facing Commute report Where they work and live Personal cost sheet Budget and payment comfort Family shortlist Who else is deciding

Outcomes

What’s in it for you

Better leads without hiding your prices

Replace "enter your number to see availability" with tools buyers want to use. They share details willingly, and you learn their budget, size and timing along the way.

Show what each campaign really delivers

Report serious buyers and site visits by campaign, not just form fills. Make the case for your budget with numbers sales agrees with.

Launch project sites quickly

Interactive floor plans, live availability, amenities, location and progress updates on one fast site, without starting from scratch for every launch.

Be found in search and AI answers

Every project site is built so search engines and AI assistants can read and quote it: clear facts, clean structure and fast pages.

Marketing that sales actually thanks you for

Know which channels bring serious buyers

Every buyer is traced back to the ad, portal, partner or search that brought them, then followed to the site visit. Compare channels on buyers, not clicks.

  • Serious buyers by campaign
  • Site visits by channel
  • Shareable reports for leadership
Which channels bring serious buyers An illustrative comparison of five channels. Paid social ads bring the most leads but few serious buyers and visits. Partner referrals, search and past buyer referrals bring fewer leads, but a larger share become serious buyers and site visits. LEADS SERIOUS BUYERS SITE VISITS Paid social ads Property portals Partner referrals Search and AI answers Past buyer referrals
Illustrative example. Your own numbers appear once your project is live.

Profiles that get richer with every visit

Each interaction adds to one profile: the units they compare, the tools they use, the links they share. Hand sales a lead with a story, not just a phone number.

  • Interest tracked down to the unit
  • Activity from before the form is filled
  • One profile across your projects
Every interaction becomes one buyer profile Signals such as viewing a unit, checking a commute, opening a cost sheet, sharing a shortlist and reading a brochure flow into a single buyer profile, which shows preferences, intent level and the next step for sales. Viewed unit A-1304 Checked commute to office Opened the cost sheet Shared shortlist on WhatsApp Read the brochure twice One buyer profile Preferences Intent level Next step

Before and after

Your week, with and without Spotmink

Today With Spotmink
Success is measured in leads, and sales says they are poor. Success is measured in serious buyers and site visits, which both teams trust.
Prices and availability sit behind a form, and many numbers are fake. Buyers explore freely and share details to get tools they value.
A new microsite takes weeks of agency back and forth. A new project site goes live from a proven, fast template.
Nobody knows which campaign brought the buyers who visited. Every buyer is traced to the campaign and channel that brought them.

FAQ

Questions people ask

Will removing the form from prices reduce our leads?

Spotmink does not remove capture. It moves it to moments where buyers get something useful, such as a personal cost sheet or a commute report. These details tend to be more genuine, and each one comes with context about what the buyer wants.

Can we keep running our ads and portals as they are?

Yes. Point your existing campaigns at your Spotmink project site. You keep your channels and gain a clear view of which of them bring serious buyers.

How do the sites help with SEO and AI search?

Project pages are fast, mobile friendly and structured so search engines and AI assistants can understand them: project facts, configurations, location, amenities and FAQs are all clearly marked up.

Can we use our own branding?

Yes. Each project site carries your brand, your domain and your project imagery.

Also see Spotmink for business owners and sales teams.

Book a demo

Show the buyers behind your campaigns

Bring one project and one campaign. We will show you what each lead did after they clicked.